Consultancy for Marketing, Communications, Branding and Outreach for the Regional Scholarship and Innovation Fund (RSIF)

Pauline Achoka
04 Sep 2019 0



Project Name:            The Regional Scholarship and Innovation Fund (RSIF) for Applied Sciences, Engineering and Technology
Grant No.:                  D347-3A
Assignment Title:     Consultancy for Marketing, Communications, Branding and Outreach for the Regional Scholarship and Innovation Fund (RSIF).
Reference No:           KE-ICIPE-127398-CS-QCBS
The International Centre of Insect Physiology and Ecology (icipe) has received financing from the World Bank toward the cost of the Regional Scholarship and Innovation Fund Project and intends to apply part of the proceeds for consulting services.

The consulting services (“the Services”) include: Positioning the RSIF as the premier sustainable pan-African science fund, focused on building high quality applied research capacity in Africa. It aims to develop a comprehensive communications, outreach and branding strategy and related products for the RSIF.  The strategy and products should serve different stakeholders in managing, implementing and overseeing RSIF

The assignment is expected to deliver a comprehensive marketing, communications, branding and outreach strategy and plan for RSIF. The program is expected to include: a) innovative marketing and branding insights to RSIF’s communications with emphasis on marketing and brand building solutions; b) outreach strategies; c) creative work; d) advertising campaigns; e) writing of high-level analytical briefs and f) general support to RSIF’s communications, amongst others. It will also include supporting RSIF to package its products in a way that is compatible to the needs of its audiences, including governments, donors and the private sector. The RCU and the contributors to RSIF expect a very high level of visibility and understanding of RSIF on the continent as a result of this assignment.
The detailed Terms of Reference (TOR) for the assignment can be found at the following website:
The International Centre of Insect Physiology and Ecology now invites eligible consulting firms (“Consultants”) to indicate their interest in providing the Services. Interested Consultants should provide information demonstrating that they have the required qualifications and relevant experience to perform the Services. The shortlisting criteria are:

  • Evidence of firm’s legal status, e.g. statutory registration documents (Certificate of Incorporation, Tax Compliance certificate, PIN and VAT registration Certificates, Relevant registration with regulatory bodies) and postal address, physical location, Tel/E-mail/Website addresses and contact persons.
  • Core business of the firm in providing Marketing, Communications, Branding and Outreach services as demonstrated in the firm’s organisational profile, and number of years in business.
  • Relevant Experience: Examples of at least three (3) references from reputable organisations and whom the firm has provided services of similar nature as sought by icipe.
  • Technical and managerial capability of the firm.

The attention of interested Consultants is drawn to Section III, paragraphs, 3.14, 3.16, and 3.17 of the World Bank’s “Procurement Regulations for IPF Borrowers” July 2016 (“Procurement Regulations”), setting forth the World Bank’s policy on conflict of interest.

Consultants may associate with other firms to enhance their qualifications but should indicate clearly whether the association is in the form of a joint venture and/or a sub- consultancy. In the case of a joint venture, all the partners in the joint venture shall be jointly and severally liable for the entire contract, if selected.
A Consultant will be selected in accordance with the Quality and Cost Based Selection (QCBS) method set out in the Procurement Regulations.

Further information can be obtained at this address ( during office hours 08:00 – 17:00 hrs East Africa Time.

Expressions of interest must be delivered in a written form to the address below (in person and deposited in the icipe Tender Box, located at icipe Duduville campus, Kasarani, Nairobi (Caroll Wilson Building, Ground Floor) on or before 13th September 2019 at 11:00 hrs, East Africa Time. The bids will be opened the same date and time, in the presence of those submitting. The submissions in hard copy should be clearly marked: ‘Expression of Interest – Marketing, Communications, Branding and Outreach for the Regional Scholarship and Innovation Fund (RSIF)”. Electronic submissions will not be permitted.
International Centre of Insect Physiology and Ecology (icipe)

Attn:  Susan Kariuki, Procurement Manager
Duduville campus, Kasarani, Nairobi
P.O. Box 30772, 00100 GPO
Tel:  +254-20-8632000 , Fax: +254-20-8632001/2